Hermitude Return With New Track “Stupid World feat. Bibi Bourelly” + Moving Video To Match
November 7, 2018 BY Nettwerk
Hermitude are back with a new song featuring the formidable Bibi Bourelly. “Stupid World” heralds truth, bravery and trust in yourself. The accompanying music video, directed by Spencer Hord and featuring dancer Marcus Braggs, beautifully portrays that sentiment. The video premiered via High Snobiety yesterday.
Hermitude tells High Snobiety, “There’s a beautiful darkness to ‘Stupid World,’ it’s dystopic but there’s a sense of determination, depicting a light at the end of the tunnel. Spencer captures this feeling beautifully in the video, and we were absolutely blown away by Marcus’ performance. A perfect fit for the song.”
The opening chords of “Stupid World” depict the final stages of a fire burning out and the rising of a new era. It’s an image that feels appropriate, as Hermitude return to the spotlight, after experiencing the grand success of their last album Dark Night Sweet Light. Meticulously working while letting the flames calm, the duo re-emerge with the first taste of a brand new project.
“Stupid World” communicates the alienation of people in dark times, and highlights the hope that follows. Bourelly’s lyric “may the bridges I’ve burned light the way” is the moment of taking control of a bad situation, illuminating the way ahead.
Elgusto and Luke Dubs’ great strength has always been their musical chemistry and collaborative relationship. ‘Stupid World’ steps further into new territories of their creative process, inviting songwriters and vocalists into the studio to explore a stronger pop sensibility for the first time.
Bibi Bourelly signed to Def Jam Records when she was 19 years old. Racking up an incredible discography thus far, she was the co-writer of Rihanna’s “Bitch Better Have My Money,” has had her vocals feature on tracks by Lil Wayne and Usher, and most recently co-wrote the Mariah Carey meme phenomenon “GTFO.”
“Stupid World” is out now (Nettwerk / Elefant Traks). Listen via preferred music service HERE.